Educational materials . Eventing . Motion graphics . Email . Presentation decks . Campaign execution
A Hollywood Screening Event Umbras Influencer Event in Los Angeles
LA Umbras event photos by Michelle Mosqueda (@michelle_mosqueda), videos by Drunk Elephant.
Motion Graphics
Production of motion graphics for presentation decks, educational materials, global marketing, product campaigns and other means.
Educational Materials
Internal and external educational materials regarding pre-existing products, new launches, how-to-smoothie, and more. Multimedia assets provided for more than 1,200+ employees across beauty chain.
Moisturizer
Matching Game
Using magnetic circles with key ingredients, key concerns, and key benefits, the player can match them with their corresponding moisturizer: Protini Polypeptide Cream, Bora Barrier Repair Cream, or Lala Retro Cream.
The idea behind the game was to be reusable, so that the magnets can be redesigned and applied for other products. Educating the consumer on the specialty of products is a key part of connecting with the brand.
Skincare
Smoothies Blender
Magnetic product magnets are used on a blender structure to explain to customers an ideal “smoothie” to fit their current skincare needs.
Multiple products can be combined in your palm, mixed, and applied, thus creating a “smoothie.”
With an additional magnetic board, more consumers could build their personal skincare smoothies with a technician.
Training materials such as small, foldable guides often helped the trainers during new launches.
These foldables held key info on the product and how to sell them to the consumer on key points.
